"Culture eats strategy for breakfast" - Peter Drucker
I don't completely agree - it's finding the right culture to allow your people to succed that counts, only then does strategy and culture harmonize. Thats the key lesson in this keynote: understand how to find the nexus of culture, strategy and leadership and how all three must work to create world beating companies.
We all know that Google is one of the most successful and admired companies in the world, with an iconic culture that attracts 10,000 job applications a day from the brightest minds on the planet – and delivers excellent profits! But what makes it unique? Is it because they create great products, or because they have a great culture?
But we know that building a powerful culture is really difficult – a culture that attracts and keeps the best people; that drives the bottom line and that differentiates you in the most competitive market we have ever seen.
So – what did Google do from the time they started in a garage in Silicon Valley to now, as a 55,000-employee global company, with a market cap in excess of One Trillian dollars - yes, 1,000 billion!!! ...and one of the most admired brands on the planet that attracts over 10,000 job applications a day? In this keynote, I'll share secrets from within the Googleplex that I experienced first hand the head of small business marketing at Google South Africa and advised GoogleX as the first Afican Googler.